Work
Head of Creative Programming & Brand Communications
Built and scaled a centralized brand and creative marketing function to support advocacy campaigns and public policy initiatives—aligning 60+ decentralized chapter teams under one unified strategy.
Directed a full brand refresh and developed scalable toolkits to support issue-based mobilizations, legislative advocacy, and rapid-response campaigns.
Led cross-functional creative teams to produce strategic marketing activations — spanning video, photo, and graphic content — for use in lobbying efforts, public education, and civic engagement.
Global Brand Marketing Manager
WALLS ARE MEANT FOR CLIMBING (2018 Silver Clio Award, 2018 A List Award, 2018 HALO Award)
Summit Series: The World’s Finest Alpine Equipment
Antarctica: Queen Maud Land Expedition x The Atlantic
PRIDE
Advanced Mountain Kit
Tokyo Olympics
FREE SOLO
VICE x The Invisible Wall
Executive voice & narrative development (Kelley Robinson, President)
PR/Communication strategy & earned media outreach
Advisory counsel on issues & crisis management
Human Rights Campaign
Climate-related issue advisory (circularity & biodiversity focus)
Sustainability media relations
ESG communication strategy: earned media, awards, rankings & ratings
Canada Goose
Consultant on DEI issues & initiatives (it’s complex, ask me about it)
Corporate Social Responsibility communication advisory counsel
Non-Profit/Corporate relationship management
Raytheon Technologies
Sustainability counsel (biodiversity focus)
Earned media outreach and execution
ESG Report launch communications
WestRock
Corporate Social Responsibility platform strategy
Non-Profit/Corporate relationship management
CSX Transportation
Consultant on DEI issues & initiatives: "Judgement Free Zone”
Planet Fitness
Advisory counsel on transgender athlete legislative bans